About Bera

Bera

Bera is the parent company of a strong group of companies operating in beverage and food production, importation, and distribution. The company is listed on the stock exchange and owns leading operating companies that play an important role in the Icelandic market.

The name Bera has a strong historical connection to the origins of Ölgerðin Egill Skallagrímsson and reflects the group’s roots, strength, and ambition for the future.

Bera’s subsidiaries operate as independent and specialized operating companies, each built on a solid foundation of knowledge and experience. Ölgerðin is a leading company in the beverage market in Iceland. Danól specializes in the import and marketing of brands. Gæðabakstur produces and distributes fresh, quality-focused bakery products. Kjarnavörur produces and distributes a diverse range of food and consumer products.

Bera’s role is to support value creation and sustainable growth within the group. The company sets the overall strategy, ensures efficient support services, and creates opportunities for further development and innovation.

Under the parent company, shared services are provided in areas including human resources, finance, digital development, information technology, quality management, sustainability, procurement, and warehouse operations.

This enables better utilization of economies of scale, allowing the operating companies to focus on their core activities and customer service.

Bera emphasizes responsible governance, sustainability, and long-term thinking in all its activities. The company’s objective is to build a strong and competitive group that creates value for customers, employees, shareholders, and society.

Ölgerðin Egill Skallagrímsson

At Ölgerðin, we produce, import, and sell beverages and food products, distributing them throughout the country. Emphasis is placed on ensuring that the company’s products are first-class and that its customers can rely on high-quality service. Only products with the potential to be leaders in their category are brought to market, and each supplier is treated as if they were our only one. We constantly seek new ways to strengthen our operations and achieve greater productivity by doing things better and earlier than others. This is done for the benefit of our customers, consumers, employees, and owners.

Ölgerðin’s sales and marketing divisions are divided into two areas: non-alcoholic beverages, alcoholic beverages, and Ölgerðin’s corporate services.

Ölgerðinl is a subsidiary of Bera hf. and operates in accordance with the same values, strategy, and code of conduct as its parent company.

Danól

Danól sells food products and a variety of specialty goods. Emphasis is placed on ensuring that the company’s products are first-class and that its customers can rely on high-quality service. Only products that Danól believes have the potential to be among the leaders in their category are brought to market.

Danól constantly seeks new ways to strengthen its operations and achieve greater productivity by doing things better and earlier than others. This is done for the benefit of our customers, consumers, employees, and owners.

Danól is divided into three units, each responsible for its own defined area. These areas are groceries, foodservice, and beauty and specialty products. Each unit is staffed by professionals, and customers can rely on the experience and expertise of the team, extensive knowledge of our products, and outstanding service.

Danól has been in operation since 1932, except for the period from 2006 to 2015, when it was merged with Ölgerðin.

Danól is a subsidiary of Bera hf. and operates in accordance with the same values, strategy, and code of conduct as its parent company.

Collab Inc

At COLLAB Inc, we support the international marketing and growth of one of Iceland’s most successful beverage innovations, including the country’s most popular functional drink, COLLAB — a unique collagen caffeinated drink.

COLLAB Inc is a subsidiary of Bera, Iceland’s largest beverage producer, which is also the company behind the COLLAB product.

Collab Inc is a subsidiary of Bera hf. and operates in accordance with the same values, strategy, and code of conduct as its parent company.

Iceland Spring

Iceland Spring water originates in the mountains above Heiðmörk. Our spring was carefully selected because of its isolated location. This ensures a natural process that produces exceptionally pure and wholesome drinking water. The water has therefore remained untouched by human hands since the snow fell on Bláfjöll hundreds of years ago.

Unlike many other types of water, Iceland Spring has a naturally high pH level, without the addition of alkaline substances. This makes Iceland Spring an exceptionally good bottled drinking water.

Iceland Spring is a subsidiary of Bera hf. and operates in accordance with the same values, strategy, and code of conduct as its parent company.

Gæðabakstur

Gæðabakstur is a leading bread producer in Iceland, manufacturing various types of bread, rye bread, flatbread, pastries, and cakes for consumers, hotels, restaurants, canteens, institutions, and companies.

Our team includes experienced bakers who strive to meet our customers’ special requests, as their needs often vary. We take great care to accommodate each customer’s needs with flexibility and reliability in our service. Our customers greatly appreciate this, as reflected in the popularity of our products from day one.

Gæðabakstur is a subsidiary of Bera hf. and operates in accordance with the same values, strategy, and code of conduct as its parent company.

Kjarnavörur

Kjarnavörur is an Icelandic manufacturing company founded in 1989. Its Managing Director is Guðjón Rúnarsson. Kjarnavörur ehf. employs close to 35 people across four locations. Its office and warehouse are located at Miðhraun 16 in Garðabær, while production takes place at Kaplahraun, Bæjarhraun, and Flatahraun in Hafnarfjörður. Kjarnavörur manufactures products both under its own brands and for others.

Kjarnavörur is a subsidiary of Bera hf. and operates in accordance with the same values, strategy, and code of conduct as its parent company.